Five Days Left to Purchase a 2011-12 Squaw Valley Discount Season Pass

PRESS RELEASE — Squaw Valley USA starts the five day countdown to the resort’s June 15 season pass deadline. Following the June 15 deadline, most season pass prices are slated to increase so skiers and riders are encouraged to buy now to get the best season pass deal in Lake Tahoe. Starting at $399 for adults and $99 for kids, Squaw Valley 2011-12 season passes are on sale now at squaw.com.

In addition to a host of other benefits, all 2011-12 season passholders will be able to ski and ride 4th of July weekend for free at Squaw Valley USA. With a record-shattering 800 inches of snowfall since October 2010 and a current 145 inch base, Squaw Valley is hosting the ultimate 4th of July weekend including expansive skiing and riding, fireworks display, Big Head Todd and the Monsters concert, pool parties, a Village art festival and the legendary Lake Cushing Crossing pond skimming contest.

“With less blackout dates and more perks than ever before, we are thrilled to offer our 2011-12 season passes for such an incredible value,” said Julie Maurer, Squaw Valley’s Vice President of Marketing and Sales. “We encourage skiers and riders to take full advantage of the early season rates and come join us for a truly incredible Independence Day weekend.”

Squaw Valley USA is offering reloadable passes in keeping with their sustainability goals and to offer greater customer convenience. Current Squaw season passholders wishing to purchase a 2011-12 season pass online can reload their 2011-12 pass with zero hassle.

The following is the adult pricing for 2011-12 season passes. Lowest pricing is only guaranteed through June 15, 2011.

GOLD - $699
Squaw Valley’s unlimited Gold Pass is now available at the lowest rate ever with a $250 savings from last season. For $699, skiers and riders can take full advantage of Squaw Valley’s legendary terrain every day of the 2011-12 winter season.

SILVER - $499
Squaw Valley’s Silver Pass is the most ‘bang for your buck’ with limited blackout dates. Ideal for those looking to ski weekends. Pass not valid during select holiday dates.*

BRONZE - $399
Squaw Valley’s most inexpensive pass is ideal for those who can navigate a more restricted pass. Pass not valid during select holiday dates and Saturdays in January and February**

COLLEGE - $379
The College Pass is back and better than ever. Now valid every weekend of the 2011-12 winter season, with the exception of select holiday dates. The College Pass is available to all full-time college students at accredited colleges and universities.***

Note: Complete child, young adult, and senior pricing is available at www.squaw.com.

*Silver Pass blackout dates: Dec. 26-31, 2011; Jan. 14-15, 2012; Feb. 18-19, 2012 (10 dates total)
**Bronze Pass blackout dates: Dec. 26-31, 2011; Jan. 14-15, 2012; Feb. 18-19, 2012; Saturdays in Jan. and Feb. (16 dates total)

***Full-time status requires proof of 12 credits or more taken in the 2011 fall semester. College Pass blackout dates: Dec. 26-31, 2011; Jan. 14-15, 2012; Feb. 18-19, 2012 (10 dates total).

Passholder Benefits (Valid for All Squaw Valley 2011-12 Passholders)

— BONUS! Ski and ride on the Fourth of July weekend. Enjoy six lifts, pool parties, live music, drink specials, and a really good time.
— EXCLUSIVE NEW lodging discounts at these KSL Resorts: Hotel Del Coronado, La Costa, Rancho Las Palmas, Homestead, Barton Creek, and Montelucia.
— 25 percent off lodging at the Village at Squaw Valley Sunday-Thursday and 10% off on Fridays and Saturdays June 1 - December 15, 2011. Some restrictions apply.
— All day non-transferable lift ticket available at afternoon rate on blackout dates.
— Discounted lift ticket for your friend. $10 off an adult or $5 off a young adult, senior or child when pass is valid.
— 30 percent off adult private half-day ski and snowboard lessons.
— Invitation to the Annual Passholder party
— 15 percent off Squaw Valley USA retail purchases, excluding hard goods
— 15 percent off Winter Season Preferred Parking Passes
— Free summer Cable Car rides
— Night skiing when night skiing is in effect

Purchasing Online
Squaw season passes can be purchased online at www.squaw.com. By logging into the One Store, purchasers can fill-out all necessary forms and payment information online. Passes will be sent by mail or can be picked up on-site.

Purchasing By Mail
Purchasers may fill out the season pass form, include method of payment and return to us by mail according to instructions on the form. Pass forms must be postmarked by June 15, 2011 to ensure discounted rate.

Purchasing in at Squaw Valley USA
Squaw season passes pass can be purchased in person by visiting the Squaw Valley Special Tickets Office. This must be done by end of the business day on June 15, 2011 to guarantee this low price.

Early season rates are only guaranteed through June 15, 2011 at midnight (for online purchases) or at the end of the business day in the Special Tickets Office (4:30 p.m.). After that time, the 2011-12 pass prices are subject to increase.

The most up-to-date resort conditions, operation schedules, events and live mountain cams are available on www.squaw.com.

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