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New advocacy group forms for Carson City downtown businesses

Forty-nine downtown Carson City businesses, 11 downtown property owners and many citizens have come together to form what is now known as the "Downtown 20/20 Action Advocacy Group."

Spearheaded by business owner and longtime Downtown Advocate Doreen Mack, the Downtown businesses have been gathering together to support basically what is known as the 2006 City Revitalization Plan. Mack, owner of Lofty Expressions and new president of the group commented "The amazing Downtown Businesses have united to turn this Action Advocacy groups plans into positive actions for the Downtown! To truly take action to help the City and our community to revitalize our beautiful Historic Downtown."

The Carson City Downtown 20/20's first goal was to organize and then formalize the group. They have banded together to encourage a more responsive revitalization plan, stronger marketing, impactful advertising and a more strategic plan that truly benefits the Downtown Businesses.

They want to have a positive voice in the Downtown community and back it up with prompt actions. The group will strengthen its community partners and relationships, share resources and maximize its effort for the future plans, projects and events.

Some of the of the groups strong voices are John P. Rutledge of Rutledge Law Center Ltd. Who said: "I'm excited to be a part of the downtown's transformation into an eclectic and fun place to shop, dine and do business."

Jeannette Kelley a Carson City native and owner of the Downtown Horseshoe Club said: “For decades our city has worked diligently to prepare plans for improving and having more reasons for people to come Downtown. It is exciting to see that our Downtown can become even more appealing. We want the City Board of Supervisors to
know we want this and are willing to do all we can to support them in their efforts to revitalize our Downtown.”

The group held elections and has formed a powerful board consisting of Downtown business owners and citizens. The first Items for them to support is the City's recent Downtown conceptual parking plan to narrow Carson Street into a two lane Highway and remove the fences. They are also planning to ask to have a voice in future Carson City planning and development.

“This Action Group is talented, passionate, highly motivated and will move forward with revitalizing our Downtown," said Jim Phalan of High Sierra Brewery.

The Downtown 20/20 is promising to take a more active part in the marketing, advertising and bringing in of more events, activities, arts and entertainment. They want to support pedestrian mobility and accessibility and attract more sustainable retail businesses. They also desire to give business support and enhance the overall look and attraction of the Downtown experience for locals and tourists alike.

— Submitted by Dana Lee Fruend

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LGBTQ+ and Allies, community event, Carson Valley events, Western Nevada, gay

Two free scholarship lunch tickets are available on a first-come, first-served basis for those who couldn’t otherwise afford to participate. Reach out to wnvlgbtq@gmail.com and request your free tickets now!

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Nevada's seasonally adjusted unemployment rate was 5.1 percent in March 2024, which decreased by 0.1 percent from February 2024, according to the state's Department of Employment, Training and Rehabilitation’s March 2024 economic report.

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***
UPDATE 12:42PM: Southbound I-580 in Carson City was opened as of around 11 a.m., said a Nevada State Police spokeswoman, who provided more details of the fatal crash that happened early Wednesday morning.

Both the driver of a car and a truck involved in the crash died. Their names have not been released pending notification of family members. The car, which was going the wrong way — northbound in the southbound lane — struck the truck and caught on fire, according to a NSP preliminary investigation thus far. The vehicle makes are unknown at this time.

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5th St View

Photos capturing the beautiful views in Carson City on Tuesday afternoon at 5th and Roop Street.

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