Visit Placer

Spring has arrived in Placer County, an expansive and diverse 1,400-square-mile destination along Interstate 80 in Northern California. The county has been anticipating a safe return to tourism throughout the region and welcomes regional travelers in accordance with the California Department of Public Health and the Center for Disease Control and Prevention. In an effort to promote responsible and safe travel amidst pandemic restrictions, outdoor and leisure activities are a focus.

Placer County, a 1,400-square-mile destination in Northern California, is inviting responsible leisure travelers in accordance with the California Department of Public Health and the Center for Disease Control and Prevention.

Travelers are now permitted to safely enjoy the diverse geography encompassing a range of cities from Olympic Valley to Foresthill, and Auburn to Roseville this fall.

RENO, Nev. (July 1, 2020) — The Abbi Agency, an integrated marketing agency headquartered in Reno, Nev., has been chosen as the agency of record for Visit Placer, a 1,400-square mile destination with diverse geography in Northern California encompassing a range of cities from Olympic Valley to Foresthill and Auburn to Roseville.

The destination complements The Abbi Agency’s growing portfolio of tourism marketing clients in California, including Visit Carmel, North Lake Tahoe, Explore Murrieta and Goleta.