Carson City Visitors Bureau announces business alliance
The Carson City Visitors Bureau announced Monday the creation of the Business Alliance Network, a system to support area professionals.
“The businesses in our community play a vital role in creating a memorable experience for the more than 700,000 visitors who come to the capital each year,” said Joel Dunn, executive director of the visitors bureau. “In turn, those visitors play a crucial role in the success our business — driving more than 30 percent of taxable sales.”
He said the new alliance will connect the two.
“The Business Alliance Network — through training, advertisements and other tools — will put local business in front of the visitor as well as the local customer,” Dunn said. “Together, we will ensure the community’s economic vitality.”
Business owners can become a part of the the alliance network through their membership in existing organizations such as the Downtown Business Association, the Carson City Chamber of Commerce, BNI Northern Nevada and others.
Mike Riggs, owner of Economy Speed Press and president of the Downtown Business Association, said his organization will become members of the alliance.
“The value that I see is giving our members greater opportunity to advertise their businesses to a larger audience,” he said. “It will also give our member the ability to see other businesses all working toward a common goal, which is to stimulate business in downtown Carson City.
Dunn announced the new alliance during Monday’s meeting with the board of trustees. He said he plans to meet with business organizations this week to further explain the benefits of joining the Business Alliance Network, which include advertising opportunities, training on social media, increased awareness of community events, enhanced website listings and other strategies.
For more information, contact the Carson City Visitors Bureau at (775) 687-7410.
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